AI web-building tools are evolving so fast that web design is being impacted forever. Web design, itself, has evolved over the years and is primarily focused on tech aspects of creating and maintaining a website. 

However, as the web became more user-friendly, web design started to focus more on providing a user-centered approach and improving the overall user experience. This led to a development in key design principles like usability, accessibility, and user experience (UX) design. 

New technologies like AI builders are helping web design evolve even further, and in this article, we’ll dive deeper into learning more about them. 

AI’s rise in web design 

AI has made major impacts in every industry and has created a massive transformation in how the digital landscape is working. The current AI market size stands at around $196 billion and is expected to grow to roughly $300 billion by 2026. 

Many advanced tech companies are starting to use AI-powered tools for creating visually compelling designs and making websites more user-friendly and engaging. The utilization of AI in web design has made the web design creation process much more simple, quicker, and more cost-effective. 

AI’s power in integrating web design signals a more dynamic and responsive website. In the future, we expect AI to become even more advanced, introducing a new wave of tech innovation without the need for any coding knowledge. 

6 Advantages of AI web builders in web design 

Since AI website builders are becoming popular, we’re going to dive deeper into learning more about the advantages they are providing users with and how these platforms will shape the future of web design. 

Cost-effective 

If there’s one huge advantage AI web builders have, it’s the cost-effective option they offer customers. You are only paying for a monthly subscription and this eliminates the need to hire web designers and developers. 

Many AI tools will offer monthly subscriptions with different pricing plans, so you can see what kind of features you’ll get with the plan you choose. Also, let’s not forget that you don’t need to worry about maintenance costs as much, as it handles most of the work for you.

Saves you lots of time 

Yes, you’ll definitely get to enjoy this part as AI web tools will create a website in 30 seconds or the maximum, a couple of hours. With traditional web building, that’s impossible to happen. If you’re in a rush, this is great news for you. 

There are some features that AI tools offer you that reduce time consumption and they include: 

1. Automated design process: By analyzing the business information you provided the tool with, it’ll generate web layouts, color schemes, and typography for you, eliminating the need for manual design interactions from your side. 
2. Content generation: Can write product descriptions, blogs, headlines, and web copy for you. 
3. Available at all times: There are no breaks with AI, so this means that any time of the day, they’ll be there to help. 
4. Drag-and-drop editing: Many AI web-building tools offer drag-and-drop interfaces that help users quickly adjust images, texts, and other elements without requiring any coding experience. 

AI automation has reduced time consumption and helped businesses save more time, instead of relying on traditional methods. 

Personalization

Based on the information you input when creating the website, AI will personalize its services. They are capable of generating personalized content like product descriptions, call-to-actions (CTA) buttons, headlines, and blogs, based on the information you provide. It can easily match your brand’s target audience preferences and voice. 

Moreover, the good side of AI tools is that they can monitor user interactions and adjust recommendations based on purchasing history, past interactions, and even change layouts to help improve engagement levels. 

If your website is multilingual, AI can create websites in different languages, and adjust the website’s design elements based on each region's preferences and requirements. 

Improved SEO ranking 

When web design and content are optimized, your SEO rankings automatically improve. While you may be wondering how SEO rankings can be improved by AI web builders, we’ll be giving you an overview to show you how: 

1. Automated keyword suggestions: AI tools analyze industry trends and user behavior and provide targeted keyword suggestions for your web content. 
2. Content optimization: AI gives you continuous suggestions regarding structure, length, and keyword placement. This helps in making sure that your content is following the right SEO practices. 
3. Meta description and tags: AI tools can automatically generate meta descriptions, titles, and tags that you can use for your content.
4. Customizable URL structures: You can create SEO-friendly URLs, and this helps index your content on search engines and improve the overall user experience. 
5. Integration with social media platforms: Social media is a great way of expanding your reach and helping you reach a wider audience. If you have engaged users on social media, your web traffic and conversions will increase, and this will instantly boost your SEO ranking. 

While many marketers spend endless time trying to figure out how to increase their ranking on search engines, AI web builders can simplify this process with their suggestions and automation. 

User-friendly and available 24/7 

Unlike traditional developers who have fixed hours when they work, AI web builders are accessible at any time, allowing you to make modifications to your website whenever you want. Popular AI tools that offer 24/7 assistance are chatbots. 

39% of companies claim to use chatbots to make their website more interactive. Chatbots are only as good as website owners code them to be. Chatbots will answer many questions, but if something requires more in-depth answers, they’ll usually redirect users to the responsible person. However, one day, they might answer questions even better than humans do. 

Moreover, AI web builders are user-friendly, so they guide you in a step-by-step process, allowing beginners or those with no coding knowledge to create their websites instantly. They not only have an easy-to-use interface, but a drag-and-drop feature that offers a wide range of design templates and customization options that anyone can easily use.

Let’s not forget about the real-time previews that AI web-building tools have to offer. This allows you to see how your website will look as adjustments are made without needing to reload or refresh the content. 

Integration with e-commerce features 

AI web builders often include many e-commerce functionalities such as product recommendations, payment processing integration, and inventory management. These features help increase sales and personalize the customer's shopping experience. 

Let’s take a quick look at how AI web builders are transforming the e-commerce world and how they can help you if you are planning on starting an online business: 

1. Automatic product categorization and listing
2. AI-driven product recommendations
3. Streamlined checkout process
4. Dynamic promotions and pricing 
5. AI-powered inventory management 
6. AI-enhanced search functionality 
7. Customer service AI chatbots
8. Data insights and analytics 
9. Personalized shopping experiences 
10. Automated email retargeting and marketing 

AI web builders are transforming how businesses approach online stores by providing them with a much better online shopping experience. This allows business owners to focus more on customer engagement and increasing sales. 

Predicting the future of web design 

Web design is an evolving field that is always adapting to trending technologies. Many experts claim that AI will change web design even more. This will not only personalize and create a better user experience, but it also helps in personalizing services based on the individual's preferences and behavior. 

AI will offer users more creative design solutions like automating repetitive tasks, allowing you to focus on more important tasks. Advanced AI tools will be better at analyzing the customer’s behavior, ongoing market trends, visual preferences to suggest layouts and give out content ideas that are highly optimized for conversion. 

Also, let’s not forget that there have been many advancements in Augmented and Virtual Reality. AI tools will most likely integrate with both AR and VR to create better experiences in web design. For example, e-commerce stores can create virtual fitting rooms or interactive 3D product views, and even virtual tours. This is what AI offers, a real experience in a virtual world.